Process

How we work

The whole engagement, one diagram. Fixed-fee start, a roadmap you keep either way, and a monthly loop that treats content like the operations discipline it is.

Weeks 1–2 01 · Content engine audit GA4 + Search Console + CRM analysis · fixed fee Week 2 02 · Roadmap 12-month plan, demand-ranked · yours to keep Weeks 3–6 03 · Engine build Pipeline, topic queue, quality gates, CRM integration Compliance gate installed for regulated clients Monthly 04 · Operate — the loop Publish via API · scheduled · gated Measure analytics + CRM Prune cut what underperforms Double down on what earns drafts batch overnight at ~half AI cost · live on the audience’s clock Qualified pipeline buyers arriving pre-sold Board-ready reporting numbers a CFO can audit Quarterly: results feed the next roadmap revision
Start

The audit de-risks everything

Two weeks, fixed fee, credited toward any engagement. You get the roadmap whether or not we continue — so the worst case is a plan your team can run themselves.

The loop

Operate is where results compound

Publish on cadence, measure in analytics and CRM, prune what underperforms, double down on what earns. Most content fails from missing the loop, not missing the ideas.

Accountability

Reporting closes the circle

Quarterly, results revise the roadmap. You always know what was published, what it cost, and what pipeline it touched — in numbers a CFO could audit.

Step one is two weeks.

Book the audit and see your own diagram filled in.

Book a Content Engine Audit